Why You Should Monitor Your Company's Online Reputation
Just as you monitor your personal online reputation, you should also keep a close eye on your company's online reputation. With web 2.0, no company is out of harm's way when it comes to negative comments, articles, or reviews. We see this example very often with restaurants, hotels, telecommunications companies, most of which have an online reputation monitoring system in place. This should be a part of your online marketing strategy. The Facts Let's consider the facts first. Did you know that only 12% of businesses have had an online monitoring system in place for more than five years, and almost 15% of these systems have been in place for less than a year. Telecoms, Communications/Publicity and Services are three sectors that are most inclined to build their online reputation... as interaction with these companies is huge on social media. How monitoring systems work Despite growing risks, online reputation management is not widespread just yet. These reputation-saving systems work in two ways, hand in hand. First, an instantaneous alert is sent out from social networks (immediate, real-time information). As this is happening, the the visibility of the page is monitored. Why you should build your company's online reputation monitoring system Know everything that is being said You need to know what is being said about your company and your products. This will allow you to gain a better understand of what your customers and potential customers think about your products and your company. You can then create a follow-up strategy, should it be for your Facebook page or on search engines. Know your competition and what they are doing Creating an online reputation monitoring system will allow you to follow your competition and keep yourself updated on what they are doing and what is going on in terms of new trends and opinions. That way, you can learn online about your competitors and then address any shortcomings in their offers, thus gaining a competitive advantage. Bad Buzz... anticipate it! There is good and bad buzz... Bad buzz can be extremely harmful to your company if not handled correctly. Keep in mind that bad buzz spreads faster than good buzz as unhappy and angry customers are anxious to share their experience with other customers. Your product lovers might rush to defend your brand if it is being attacked... bad buzz can help accelerate good buzz, but only if you manage it right and don't let it spiral out of control. Check out forums on Apple products... a great way to understand the point! Identify your influencers and interact with them Influencers and leaders of opinion play a huge role in a company's online presence. It is your role to open relations with them through their blogs and on their social media pages (leaving comments, opinions, on forums...). Once you've opened relations with them, you can keep them informed of any latest news on your products and company. Your influencers then become messengers for your company. Starpoint Digital is here to help you with your online strategy... reach out to us! The Best and Fast Reliable DIA Service Chicago Based Service Provider Powers Businesses Worldwide10/23/2014 If you are running a global business with your headquarters in Chicago and rely heavily on the internet for almost all your operations, then reliability, speed and bandwidth of the internet connection assumes prime importance. Your first choice is Dedicated Internet Access or DIA as it is known. At the lower end you have T1 line with speeds of 1.5 Mbps whereas an OC-192 line allows speeds up to 10 Gbps at corresponding prices. Regardless, when you choose a service provider you want reliability through built in redundancies and managed services in the background.
One of the best and fast reliable DIA Service Chicago can boast of is provided by Starpoint. DIA is perfect for voluminous transmission of data and for video, graphics or audio data or for environments where many users connect simultaneously in a LAN or WAN network. A typical DIA connection has two components. One is the local loop and another is the DIA port. The local loop connects client to the service provider and the DIA port connects to the internet through the T1/OC-192 line. Quality of hardware components does make a difference to reliability and speed. Quality works at different levels:
As a user you may not be concerned about what goes on in the background. It is for the service provider such as Starpoint to configure automatic line fail over and switching, load balancing of traffic, data compression and encryption as well as VPN security for peace of mind of users and assured availability. If you are looking for fast reliable DIA service Chicago has the finest in Starpoint in terms of quality of service, infrastructure, equipment and personnel. You could also consider response time as a factor. It does take time to set up a DIA service and a company like Starpoint takes the least amount of time to put systems in place and have you up and running at speed. Quality comes at a price and prices can be managed by volume operations, efficiency of staff and the right set of equipment. As a customer what you get in your DIA service includes high bandwidth dedicated access, custom SLA, monitoring, support for dual stack IPv4/IPv6, certified equipment, BGP, IP address, mail, hosting and other related services. With this infrastructure Starpoint serves not only Chicago businesses with its DIA but also customers across the world. blog Resource: http://mystarpointdigital.wordpress.com/2014/10/22/the-best-and-fast-reliable-dia-service-chicago-based-service-provider-powers-businesses-worldwide/ Outsourcing business projects to data centers offers various advantages to an organization when the whole process is dealt with good management. After selecting the service provider and sealing the deal, managing the outsourcing relationship with the provider must be undertaken with great planning along with adopting effective management strategies. This involves active interaction and inputs from both sides of the relationship, the client and the service provider. Only establishing a relationship is not enough to ensure delivery of the business objectives. An industrious management oversight is imperative to ensure that the desired results are achieved from the alliance.
Failing to deploy outsourcing strategies and defined operational procedures may result in increased costs and missed business goals due to poor delivery. A great deal of value can be obtained from an outsourcing relationship when sturdy governance and good service provider management is established. There should be a collaborative approach to establish clear accountability on both sides. Installing a systematic framework of procedures and timely monitoring of data center managed services will ensure successful outsourcing. It offers:
Data centers provide powerful backup to manage risks and crisis to ensure that the core business functions are never disrupted in between faults and their recovery. Some leading service providers like www.mystarpoint.com in Chicago even foresee the risks and crisis which could arise at a later date and manage them well so that business can keep running smoothly despite any temporary faults and failures at the data centers, while they are being fixed. Clients must develop the right mix of tools and methodologies to work collaboratively with data centers to obtain maximum gain from the relationship. The core areas of focus should include the following: Cost reduction This is one of the main reasons for hiring a data center. The costs of acquiring the equipments and running one’s own data center could be quite heavy for a business even if its core business is IT. The client and the data center service provider both earn considerable profits due to outsourcing. However, failure to manage the relationship well would result in increased costs for the client and thus fail the purpose of outsourcing. Consistent Communication Establishing defined communication channels is imperative for outsourcing success. Significant value should be given to effective communication between the client and the service provider right from the beginning of the relationship. It should involve a consistent contact, regular feedback and clarity in instruction to ensure that goals are being achieved timely and with optimum quality. Performance Monitoring Consistent performance monitoring ensures that quality of work is never compromised and that the project is delivered within the specified time frame. The client must regularly check adherence to the previously established quality standards and deadlines and demand reports in case of non-compliance. Risk and crisis management For any organization, risk and crisis management is absolutely necessary and should be considered right at the beginning of the venture, to ensure the continuity of business. Both sides of the outsourcing relationship must analyze the various risks involved in the business and any crisis which could arise during the process, and devise a powerful back up plan so that no such situation interferes with the smooth functioning of the business. Effective Information Exchange Best results can be achieved through outsourcing if there is crystal clear knowledge transfer between the client and the provider. It results in heightened quality and timeliness of the project reducing scope for errors. Neglecting any of the above could lead to the failure of the outsourcing alliance. Thus, due importance must be laid on the strategic management of the outsourcing relationship by both its sides. Blog Resource: http://mystarpoint.blogspot.in/2014/09/outsourcing-managing-service-providers.html VOIP stands for Voice over Internet Protocol (VoIP) and PBX stands for private box exchange. It is a business telephone system that offers services like a usual PBX and uses LAN or WAN network.
VoIP PBX systems can shift calls between either VoIP or local lines or between VoIP and conventional telephone users, like a PBX would. A VoIP PBX system can be hardware based or a software system. VOIP gateways can be aligned with typical PBX functionality to monitor their managed intranet and help in reducing long distance bills, better mobility, and improved redundancy. VOIP PBX works in two different ways. It can either work as a hardware object, or, if taking into consideration its virtual role, it can work as a complete software system. SIP stands for Session Initiation Protocol. Some PBXs can be enabled for using multimedia communication (initiating and receiving voice and video calls over an IP network). The entire system uses improved encryption technology and proxy servers to generate call sessions over an existing internet network. Virtual PBX services have the ability to host voice, video and data conferencing. A business can therefore work through distance without having to invest in any additional software or hardware. Furthermore, virtual PBX systems offer online ways to trace call data, which can help with billing and planning. Blog Resource : http://mystarpointdigital.wordpress.com/2014/09/03/voip-pbx-service-chicago/ A colocation center is a special type of storageinfrastructure where business organizations may hire exclusive space for data storage, special bandwidth, and other computing hardware support on rental. Nowadays, Colocation data center is popularly used as cloud service providers for big data storage.
There are other reasons behind the popularity of Colo data center. These are: Cost savings: By availing colocation facility for data management an organization can save a hefty amount in IT expense account. In addition to cost saving, the use of colo-center will provide top of the line tools’ backup at no additional cost. Power Redundancy Most of the colocation centers come with excellent back up power sources and hi-tech cooling system; this is a smart way to keep all resources perfectly safe when power getsoff. Safety and data protection Advanced colocation data centers offer latest intrusion detection setting and best firewall protection: this double safety standard offers optimum safety and security for the valuable data of the user members of the data center. Reliability of the network One of the best benefits of a Colocation data center is its uninterrupted and most reliable networking facility. This is indeed a great support for colocation center members specially dealing from hardcore service industry. 24x7 support is another big facility for availing Colo data center membership. Better output, growth, and connectivity Colo facilities can offer best internet services so there is no scope for down time. As a result users can be facilitated with faster, more responsive, and best possible secured data storage as well as easiest access to these data. These facilities are quite growth friendly attributes for a business development. With these benefits Colocation data center service has now become a one-stop solution for systematic data management. Colocation facility is the next-gen solution for availing competent cloud storage facility at best budget rate. The control panel used for the purpose of web hosting is one of the most vital parts of ensuring your online presence. The control panel is software which is installed by the web host’s in their server. This software helps the service provider or the web host to control your web features. Through the means of the control panel, they ensure that user’s experience of using your website stays smooth and trouble free. Thus, if you are looking forward in creating the best website the aspect of the control panel cannot be ignored.
The selection There are various kinds of Web Hosting Control Panel available in the market. You need to choose the panel in accordance with the platform that you are using. This aspect is getting developed with each passing day and thus the control panel is emerging to be easier to operate. There are various demos available in the market for the control panel. You can make use of the demo to know if you are comfortable in handling it or not. After that, you can choose the one that seems befitting to your need. Also, you have to be sure that you are comfortable using it. Wrapping up There are service providers that can present you with the best kind of Web Hosting Control Panel. You need to search out the one that is reliable in the market. They will make sure that your control panel experience is smooth and absolutely hassle free. They can also provide you with customized service. |